McCrindle keynote

Calling school and tertiary librarians, and all libraries ... serving older people, younger people. What are the trends?

Mark McCrindle's keynote:
Changing Times, Emerging Trends- Understanding Today’s Learners

The future of education is shaped not just by the technological changes but also by the sociological changes. Indeed an understanding of the learning styles, attitudes, and expectations of the 21st Century students is critical to effectively educate today’s learners. This session will outline the changes impacting upon this global generation.
Key issues:
- From Boomers and Xers, to Generations Y & Z: understanding the changes in the NZ demographics, characteristics, and aspirations.
- The big social & demographic shifts redefining 21st Century New Zealand.
- Understanding the attitudes & values of today’s students.
- Strategies to communicate & connect with the emerging generations.
- The impacts of an ageing population & changing social structures.

Mark McCrindle

Mark McCrindle will be giving a keynote on Monday 3 November and a workshop-type presentation the following day. Here is the workshop outline:

Today’s students - Generations Y & Z - are not only growing up in fast-changing times, but they have different characteristics, values, and priorities from those of us who manage and provide information services. Based on the latest Australasian research Mark will provide us with a better understanding of the students and new graduates who are or are not our customers, and give us a glimpse into their future. He will give insights into the motivations and learning modalities of today’s students, and equip librarians and educators with strategies to connect with this multi-modal generation.

This practical workshop is designed to equip librarians, teachers and others with tools to engage effectively with these new generations. The workshop will appeal to school, public, or tertiary librarians, or to special libraries that are used by young graduates.

From young people’s use of technology to creating the right learning environment: see what works best today.

Key issues:

• Multimodal communication: reaching the 3 learning channels.
• The classroom of 2020: what teachers need to know.
• Maximising retention: dealing with declining attention spans.
• Motivating & involving today’s learners.
• Flexible delivery: integrating new technology with these new students.
• Meeting the workplace needs & expectations of the Generation Y.
• Communicating with the ever-changing learner.
• Customer service today: dealing with the expectation inflation.
  
  

Global generations: turning understanding into action

Mark McCrindle, keynote

Mark McCrindle MA, BSc. (Psychology), QPMR trained as a psychologist, and is now an accredited Qualified Practising Market Researcher. His highly regarded research and reports into the changing times, trends and emerging global generations have built his reputation as a futurist, demographer and social commentator.

Mark is the Director of McCrindle Research, which counts amongst its clients over 50 multinational organisations and 100 of Australia’s largest corporations. Recent clients include: Deutsche Bank, Pricewaterhouse Coopers, Westpac, CGU Suncorp, ANZ, Merrill Lynch, Jetset Travelworld, Salvation Army, Singleton Council, Health Care Providers NZ, Mitchell Communications, Austereo, Marriott International.

Mark is renowned for his engaging presentations as a keynote speaker and in workshops, covering topics such as changing times, changing trends; analysing the emerging issues that will shape the future; from Boomers & Xers to Generation Y & Z; engaging with today's students (a post-literate, multi-modal, tech-savvy generation); marketing to the "new generation," recruiting, training and retaining diverse generations; leadership and communication in and for the 21st century....

Want to see more?
Visit http://www.mccrindle.com.au/